FILM buffs Nicola Clements and Natalie White have just opened the county's first dedicated movie memorabilia shop, selling all kinds of collectable film marketing materials.

"It started as a hobby," said Nicola.

"I've collected all kinds of film memorabilia for years and then we realised there was a market to open a business selling to other collectors."

Sleaford-based Cinemania sells all kinds of film-related collectables, from original posters and prints, banners and artwork, to figurines and other goods.

Nicola and Natalie also have a number of extremely rare pieces, including prints from the James Bonds series, including Bond's first outing in Dr No and European versions of the artwork.

They also stock a number of large and unusual pieces such as lenticulars (a kind of 3D holographic artwork) promoting the Spiderman series of films.

Natalie explained: "Some of the Bond posters are worth several hundreds of pounds, and the value will keep increasing.

"Movie memorabilia is very popular at the minute.

"There will always be enthusiasts looking to add to their collection and this just adds to the value of pieces.

"Buying artwork and memorabilia is a real investment."

A huge loft conversion houses hundreds of the Cinemania collectables, many of which have to be handled with gloves in order to preserve the pieces.

But it's not just the serious collectors who could lose themselves in Cinemania.

Nicola and Natalie also stock a range of memorabilia which appeals to all ages and interests.

Customers and collectors alike are asked to ring to make an appointment to visit Cinemania, based in Hadley Road.

For more information ring (01529) 302285. Alternatively visit www.cinemaniauk.net