EA Sports, it's in the game ... but it's wrong: Apology over Fifa 11 Imps error

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Monday, October 25, 2010
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This is Lincolnshire

COMPUTER games giant EA Sports has apologised to Lincoln City fans after a blunder left the digital Imps wearing the wrong kit.

FIFA 11 was released in a blaze of hype and publicity earlier this month on several consoles, including Xbox 360 and PlayStation 3.

  1. Fifa 11 Lincoln City

    A screenshot of the corrected Lincoln City home shirt as it will appear in FIFA 11 when an update is released by EA Sports.

But the company has admitted failing to update the City shirts to include the new sponsor, collar and pattern changes made during the summer.

EA Sports, famed for the catchphrase "it's in the game", told the Echo it was working on correcting the error and hopeful of releasing an online update within the next couple of weeks.

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Senior PR manager at EA Sports Shaun White said: "Currently Lincoln City are featured in FIFA 11 in last season's kit, with the old sponsor.

"We are aware of this error and we apologise to the club, sponsor and fans and we are working towards a fix featuring new club sponsor, GoCar."

Lincoln City chief executive Dave Roberts said he was pleased the situation could be rectified.

Mr Roberts said: "While we are extremely disappointed for our new shirt sponsor GoCar, we have been impressed with the speed of the response from EA Sports.

"We understand they can provide an online update for the game, so it should be corrected."

FIFA 11, fronted by Brazilian Kaká and Manchester United striker Wayne Rooney, features more than 500 licensed teams and 15,000 players.

The computer game series has been going since the early 1990s, selling more than 68 million copies worldwide.

Sunday League footballer and FIFA computer game fan Richard Brown, 22, of Cross Street, Lincoln, said supporters enjoyed the whole package, from player likenesses to the kits.

But the Notts County supporter said: "To EA Sports and Notts County's credit, this is the first time in the six or seven years lower league teams have been in FIFA games that they have got the Notts County kit right.

"This was after years of including previous years' kits, prototype kits that never went into production and vague stock kits that were never anything close to the actual game."

Imps fan Seb Thomas, 24, of Lincoln, added: "I'm surprised they got the Lincoln City kit wrong as you expect attention to detail for the price the game is sold at.

"But it's not the end of the world."

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  • Profile image for This is Lincolnshire

    by Down by Christmas, Lincs

    Monday, October 25 2010, 12:06PM

    “These fantasy games are great - it must be great to see Delroy Facey or Drewe Broughton score a goal. May be they ought to add the BSP badges in readiness for next season?”

  • Profile image for This is Lincolnshire

    by Graduate, Lincoln

    Monday, October 25 2010, 9:57AM

    “I'm also happy to ply you with Coffee though I can't pretend my house will be any warmer than Sincil Bank.”

  • Profile image for This is Lincolnshire

    by Graduate, Lincoln

    Monday, October 25 2010, 9:55AM

    “For some reason McCallum and Carayol seem to be quicker than Usain Bolt and McCallum and Facey are joint top scorers in my virtual league, where Lincoln sit 2nd in the league after 12 games. I'm happy to sell you a season ticket for half of what you pay for a real one.”

  • Profile image for This is Lincolnshire

    by levsterini, lincoln

    Monday, October 25 2010, 9:48AM

    “Not possessing a games console. Do we look like scoring a goal on FIFA 11 ?, if so I might pop round to my sons place and watch, his coffees cheaper at least.”

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