EA Sports, it's in the game ... but it's wrong: Apology over Fifa 11 Imps error
COMPUTER games giant EA Sports has apologised to Lincoln City fans after a blunder left the digital Imps wearing the wrong kit.
FIFA 11 was released in a blaze of hype and publicity earlier this month on several consoles, including Xbox 360 and PlayStation 3.
A screenshot of the corrected Lincoln City home shirt as it will appear in FIFA 11 when an update is released by EA Sports.
But the company has admitted failing to update the City shirts to include the new sponsor, collar and pattern changes made during the summer.
EA Sports, famed for the catchphrase "it's in the game", told the Echo it was working on correcting the error and hopeful of releasing an online update within the next couple of weeks.
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Senior PR manager at EA Sports Shaun White said: "Currently Lincoln City are featured in FIFA 11 in last season's kit, with the old sponsor.
"We are aware of this error and we apologise to the club, sponsor and fans and we are working towards a fix featuring new club sponsor, GoCar."
Lincoln City chief executive Dave Roberts said he was pleased the situation could be rectified.
Mr Roberts said: "While we are extremely disappointed for our new shirt sponsor GoCar, we have been impressed with the speed of the response from EA Sports.
"We understand they can provide an online update for the game, so it should be corrected."
FIFA 11, fronted by Brazilian Kaká and Manchester United striker Wayne Rooney, features more than 500 licensed teams and 15,000 players.
The computer game series has been going since the early 1990s, selling more than 68 million copies worldwide.
Sunday League footballer and FIFA computer game fan Richard Brown, 22, of Cross Street, Lincoln, said supporters enjoyed the whole package, from player likenesses to the kits.
But the Notts County supporter said: "To EA Sports and Notts County's credit, this is the first time in the six or seven years lower league teams have been in FIFA games that they have got the Notts County kit right.
"This was after years of including previous years' kits, prototype kits that never went into production and vague stock kits that were never anything close to the actual game."
Imps fan Seb Thomas, 24, of Lincoln, added: "I'm surprised they got the Lincoln City kit wrong as you expect attention to detail for the price the game is sold at.
"But it's not the end of the world."