Haulage firm to donate 1p to Lincoln Cathedral for every mile by special lorry
A haulage firm in Lincoln has pledged to donate 1p to Lincoln Cathedral for every mile a specially-designed lorry travels over the next 12 months.
Denby Transport, a family-owned business which launched in 1926, has unveiled a new "Lincoln lorry".
The vehicle's 40ft curtain-sided trailer is emblazoned with a panoramic view of the iconic landmark which will be seen by thousands of people across Europe.
The design was produced by Ruddocks Design and Print and also features the pride of Lincolnshire, the Red Arrows, in a nine-ship formation.
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To commemorate Denby Transport's commitment to supporting the crown jewel in Lincoln's landscape, the lorry was unveiled at RAF Cranwell with the help of the Red Arrows themselves.