Lincoln's NerdNite will be first of its kind in the UK
Nerds have always had a rough deal when it comes to wooing the ladies and fitting in with the crowd.
But now they are fighting back with a vengeance thanks to a new night in Lincoln which will prove just how cool they are.
The NerdNite event is the first of its kind in the UK and has been described as "The Discovery Channel with beer."
It takes place on April 15 at the Lincoln Hotel and Kate Bergens, who has helped to organise the event with Ian Widdows, cannot wait for the opening.
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"It is all about hopefully learning in a new way," she said. "There will be presentations on topics along with music, games and some other surprises – and, of course, all this with a beer in hand.
"You learn more when you are relaxed so, hopefully, we will create an environment in which people can relax and enjoy themselves.
"The great thing about these evenings is they can change so quickly and anything can be spoken about."
The NerdNite "experience" started in America when Dr Chris Balakrishan told his friends the same story time and time again in the pub.
He was studying the indigo bird and the barman in his local drinking spot asked him if he could explain the story in just one evening.
Matt Wasowski has since expanded the idea globally and taken it away from being just about science, with presentations now on all sorts of topics.
There will be music at the Lincoln evening by Heidi Emma Peach Browne, who is performing for free.
"Everyone involved is volunteering," added Ms Bergens.
"We are charging for tickets because we don't have any money for anything at the moment and we want to make this as regular as possible.
"We don't want a specific target audience, we want to attract a cross section.
"We want students, professionals, anybody who is willing to learn but have some fun at the same time.
"We have had lots of interest already, it has been amazing.
"Two weeks ago, we had nobody lined up to make presentations and now we have a shortlist of people waiting for their chance."
The second NerdNite has already been planned for June and organisers are looking to make it a regular event.
The first evening takes place on April 15 (7.30pm) at the Lincoln Hotel.
Tickets are £7.50 in advance from the Lincoln Hotel or £8 from www.lincoln-matrix.com