'The success of Alex and Sam Lowes is a team effort'
With Alex Lowes claiming the British Superbike crown and his twin brother Sam winning the World Supersport title, the Lincolnshire Echo's motorsport writer Mark Whiley reveals how it has been a team effort for the pair.
Alex and Sam may have won their titles in different series this year, but their success in 2013 has been a victory for Team Lowes.
When they’re not racing or fulfilling their various PR commitments with their teams, the pair are inseparable, whether they’re at the track, on the golf course or in the gym.
The pair know what makes the other tick more than any other and it is no surprise that they have matured into champions at similar times. They are identical twins after all.
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It hasn’t been all plain sailing over the last few years. Crashes, losses of confidence and uncompetitive bikes have tested them mentally, but they have always come out smiling, thanks largely to the support of the other.
It is hard to imagine Alex achieving his success without Sam and vice-versa.
Only last week, Sam played a key role in keeping Alex relaxed head of the biggest weekend in his life.
When I was interviewing Alex over the phone ahead of Brands, Sam was in the background mickey-taking and cracking jokes.
The pair certainly are characters, but don’t be fooled, they are also incredibly professional.
They barely touch alcohol and spend hours training to ensure they are in the best shape possible.
Less than 48 hours after their successes on Sunday, they were back in the gym.
Whatever happens in the rest of their careers, 2013 will go down as a momentous year that will be difficult to surpass, but not impossible.
In fact, this is the start of the next chapter of the Lowes story, which is a marketing man’s dream.
The pair will climb the racing ladder in 2014, with Sam confirmed in Moto2 while Alex is wanted by numerous teams at world level.
The sky truly is the limit for the pair, so don’t be surprised if we’re toasting many more titles in the years to come.